Nov 3, 2015

H&M Designers Collaboration History

 2004 karl lagerfeld
 2005 stella mccartney
 2006 victor & rolf
 2007 cavalli
 style icon : madonna , kylie minoque
 2008 comme des garcons
 2009 matthew williamson
 jimmy choo
 2010 lanvin
 sonia rykiel
 2011 versace
 2012 marni
 Anna Dello Russo
 Maison Martin Margiela
  David Beckham
 2013 Beyoncé
 Isabel Marant
 2014 Alexander Wang
 2015 Balmain

H&M believe that high fashion doesn't have to be about price tag! everyone should be able to created their own unique style. Therefore the collaboration with international designers and style icons project, to created a capsule collection for H&M at fast fashion brand price point level. Started in 2004, here are the re-cap timeline. show the good memory of how I want each collection in the closet #ยอมต่อแถว even  I already own a pieces from the designers main line but still exciting to get a new pieces from H&M collaboration. My fav collaboration in the past are Victor&Rolf's wedding dress,cdg dotty dot, Lanvin,Versace, marni, MMM, Alexander Wang and this latest one, Balmain.Again it's not really about prices it's about affordable style. Both company got the benefits especially in the economy like this. In reality  main line Balmain Paris embroiled jacket cost more than one million bath but at H&M the price is 40 times lower! so why not? if you want it, just have fun and don't be so serious.

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